The ideal duration of a panel discussion can vary depending on the goals for the event, the panel in particular, the number of panelists, and the audience’s expectations. That being said, a typical panel discussion usually lasts between 30 to 90 minutes (although you can even insert a panel discussion into a presentation!).
When deciding on the duration of your next panel discussion consider these factors:
- Tradition. If you typically have a 60-minute panel, your audience may expect your panel to be 60 minutes – unless you want to change it up!
- Complexity. With a fairly straightforward topic, you may not need as much time as a more complex topic.
- Number of Panelists. When you have more than three or four panelists, you’ll need more time to give everyone sufficient “airtime” to share their viewpoints.
- Expertise of the Panelists. Experts tend to want to tell the audience how to build a watch vs. tell them the time. Depending on how in-depth you want the panelists to share, you may need more time.
- Audience Q&A. You may or may not include a time for audience questions and answers (Q&A). Of course, if you do, you’ll need to add more time!
- Level of Audience Engagement. Beyond audience Q&A, you can engage the audience at the beginning, during, and toward the end. All of which will add a tad bit more time.
Once you have considered the above factors, determine the duration of the panel discussion.
Here are some basic guidelines for the duration of a panel discussion:
- 30-45 minutes: Suitable for smaller events, webinars, or sessions with a specific, focused topic with limited audience engagement and Q&A.
- 45-60 minutes: Focused topic with audience engagement and limited audience Q&A.
- 60-75 minutes: This duration allows for a more in-depth discussion of the topic, including time for audience questions and interaction.
- 75-90 minutes: Best for events with multiple panelists and a high level of audience participation. This duration provides ample time for introductions, detailed discussions, and a robust Q&A session.
You can use this as a guideline to determine the duration of your panel discussion, but keep using the event and session objectives as a touchstone for the ultimate design and format of your panel.
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For more information about how to moderate a lively & informative panel discussion, check out our free 7-part video series on how to moderate a panel and other resources to help you organize, moderate, or be a panel member.